Saregama signs up as music label for Pooja Entertainment’s Bellbottom starring Akshay Kumar

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Days before the shoot of Bellbottom starts, Pooja Entertainment has signed on India’s oldest music label – Saregama to come on board as the music partner for the big budget Akshay Kumar starrer. Touted as one of the biggest films of 2021, Bellbottom has a scheduled release date of 2nd April 2021, and has a star-studded ensemble cast of Vaani Kapoor, Huma Qureshi and Lara Dutta along with Kumar.


The film – a high octane espionage thriller set in the 80s – promises to have some racy chartbuster numbers that will match the mood and milieu of the era it’s based on. With the addition of Bellbottom in its kitty, Saregama further consolidates its intent in the space of acquiring new Hindi film music – something that the label has been doing steadily over the last few years.


Vikram Mehra, MD Saregama India says: Partnering again with an industry stalwart like Vashuji is an honor for Saregama. We are big fans of how Jackky is taking the legacy of Pooja Entertainment forward, and given the scale, scope, and star cast of the film, we can together assure a chartbuster of an album in Bellbottom


Producer Jackky Bhagnani, Pooja Entertainment says, “Saregama has ensured a certain quality of music across the decades. Bellbottom is a very special film for me with a retro aesthetic to it. I am excited about how we will incorporate that through music. With Saregama as our music partner, I am confident we will achieve that.”


Pooja Entertainment presents in association with Emmay Entertainment ‘Bellbottom’ Produced by Vashu Bhagnani, Jackky Bhagnani, Deepshikha Deshmukh, Monisha Advani, Madhu Bhojwani and Nikkhil Advani. The film is set to release on 2nd April, 2021.


About Saregama India: 


Formerly known as The Gramophone Company of India Ltd, Saregama owns the largest music archives in India, one of the biggest in the world.  The ownership of nearly 50 per cent of all the music ever recorded in India also makes Saregama the most authoritative repository of the country’s musical heritage. Saregama has also has expanded into other branches of entertainment – publishing, film production and digital content.

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